INTERNAL · noindex,nofollow · strategic roadmap · not for public distribution · last revised 2026-05-11
/expanse :: roadmap

Hoopwomen — Roadmap

Pro women's basketball magazine: WNBA + Unrivaled + Athletes Unlimited + overseas. Sister to girlhoop.com. Below: how to dominate the WBB pro coverage space.

01 · Scope expansion

Where the site grows next

High-leverage scope expansions ordered by impact-to-effort ratio.

Idea 01

Real-time player tracking

Cross-league player movement: WNBA ↔ overseas ↔ Unrivaled ↔ AU. Currently no one tracks all four cleanly.

Why: The defining feature of WBB pro now
Idea 02

Salary + contract tracker

Spotrac-style transparency for WNBA. Bargaining-cycle relevance.

Why: High-intent insider audience
Idea 03

Overseas league explainer

Turkey, France, Spain, Italy, Korea, China. Each league's structure, season, key teams.

Why: Underserved compared to men's side
Idea 04

Free-agency simulator

Tool that lets readers predict WNBA free-agency outcomes. Off-season traffic driver.

Visual & UX polish targets

UX 01

Roster grid template

Reusable WNBA + Unrivaled roster grid.

UX 02

Player movement visualization

A river-chart visual of player movement across leagues across a year.

UX 03

Salary table aesthetic

Match the database aesthetic from tvshowdb.com — signature for the network.

03 · Content gaps

Articles & pages worth filling

Gap 01

Per-team season previews

Annual preview for every WNBA, Unrivaled, AU team. Evergreen each cycle.

Gap 02

Bargaining-cycle / CBA explainer

WNBA CBA negotiations are perennial. Explainer that gets updated.

Gap 03

Coaching index

Every WNBA, Unrivaled, AU head coach with profile.

Where to cite from

05 · SEO prompts

Ready-to-paste SEO prompts

Copy any prompt into Claude. Replace bracketed placeholders before running. Framework follows the Opus 4.7 guide at claude.wholetech.com/prompting/.

SEO Prompt 01
Team season preview
<context>
[Describe the site's current scope and the specific gap this prompt targets — replace with site-specific context before running.]
</context>
<instructions>
For [TEAM] entering [season], write a 1,200-word preview: roster moves, key questions, projected finish, x-factor player.

</instructions>
<constraints>
- No preamble. Lead with the strongest claim.
- Cite at least one external source per major claim.
- Match the site's editorial voice.
- Year-anchor any title that could date.
</constraints>
<output_format>
H1, lede paragraph, 4-6 H2 sections, short conclusion.
</output_format>
SEO Prompt 02
Cross-league player feature
<context>
[Describe the site's current scope and the specific gap this prompt targets — replace with site-specific context before running.]
</context>
<instructions>
For [PLAYER], cover their year across WNBA + overseas + Unrivaled. 1,500 words. Map the calendar.

</instructions>
<constraints>
- No preamble. Lead with the strongest claim.
- Cite at least one external source per major claim.
- Match the site's editorial voice.
- Year-anchor any title that could date.
</constraints>
<output_format>
H1, lede paragraph, 4-6 H2 sections, short conclusion.
</output_format>

Ready-to-paste writing prompts

Content Prompt 01
Game recap
<context>
[Replace with the specific topic, source material, and current angle before running.]
</context>
<instructions>
Write the 600-word game recap focused on a single defining play or performance.
</instructions>
<constraints>
- Voice: site's house style (read 2-3 existing pieces if needed).
- 600-900 words unless the format specifies otherwise.
- No filler, no preamble.
</constraints>
Content Prompt 02
Free-agency reaction
<context>
[Replace with the specific topic, source material, and current angle before running.]
</context>
<instructions>
When a major signing or trade happens, write the 500-word reaction piece: what it means for the player, the team, the league.
</instructions>
<constraints>
- Voice: site's house style (read 2-3 existing pieces if needed).
- 600-900 words unless the format specifies otherwise.
- No filler, no preamble.
</constraints>
07 · Cross-linking

Strategic internal links

Ideas you haven’t thought of yet

WBB-specific podcast network

Host or curate 2-3 WBB podcasts under the hoopwomen banner. Audio is undeveloped in WBB.

Annual draft-night live blog

WNBA draft is a high-engagement night. Be the place to be that night.

Limited-edition print monthly

Player or moment print, single edition, monthly. Niche merch with collectibility.